We are a PR & Marketing Communications agency operating on the Dutch and Belgian market for over 25 years, supporting our clients such as destinations and travel brands. Every team member has different areas of expertise and a matching background enabling us to provide you with a complete mix of experienced and passionate contact persons. No closed off working spaces, segregated departments and a hundred-and-one meetings but an open and colourful office in the city centre of The Hague where a green smoothie is served daily at 11 o’clock. We haven’t lost the ability to listen and be quiet but we speak up when need be. Additionally, we are a member of the international Travel Lifestyle Network, an association of 19 like-minded travel PR-agencies from around the globe.
Why invest in PR?
PR (Public Relations) is essential for your destination or brand. Why? Because using the services of a PR-agency really helps you to communicate the tone-of-voice of your company to the right audience.
By relaying your message aimed at the right target audience a PR-agency works on building your desired image. News and newsworthy content is therfore key for which we focus on free publicity, based on lon-existing press relations.
By using the services of a PR-agency you can shape and mold your news and story in the right angle, making this a very cost-efficient communications tool. A PR-agency like us knows its way around local media: the good, the bad and the ugly and is therefore able to make sure the right message reaches the right journalist / blogger / influencer or travel trade relation.
Why Baltus Communications?
Well, if you are looking to employ the services of a PR-agency, it is indeed one of the very first questions you should ask yourself. Locally we are a respected and well-known agency but allow us to introduce you to our highlights.
What sets us apart from any other PR agency is not our professionalism or experience. Some other competitor agencies are just as professional or as experienced as we are. No, what sets us apart is our client-agency relationship. We focus on your core story and make sure that we use the right channels and media contacts to relay your message. ‘What is your story to tell?’ is a question we often ask our clients. If we do not think that your preferred method suits the Dutch and/or Belgian consumer, we do not hesitate to advise you a different approach. We aim to achieve your targets, not to please you.
Some of our clients are still with us ever since we began operating, so we would like to see this as a testament to our commitment and dedication. We live, breathe and sleep the travel and tourism industry in the Benelux and know the media, travel trade and consumer markets like the back of our hand. If you are searching for a pr company who knows its business, who considers marketing pr to be a profession, who does not proclaim but shows 100 percent commitment, who sometimes says ‘no’ to your request and like an unusual PR approach, we may prove to be your choice.
The success of our work therefore also depends to some extent on our customers keeping us up-to-date as best as they can. This seems logical but the past has shown that we find it important to stress this as well.
The question Why us? is probably best answered by third parties. Should you wish to receive a list of referees, please do not hesitate to ask us and we will send you a reference list of present clients, journalists, bloggers and tour operators whom you can contact to hear their opinion on the quality of our work.